I read a story the other day which started off strong. The first para was interesting... I was excited to read more. Cut to 4 pages later and we were basically in the exact same situation. Hhm. Nothing was happening. I did keep reading. Eventually, I got to the end and I thought Is this really the end? I still had a lot of unresolved questions. Basically, this author set up a lot of neat stuff but never followed through. Nothing actually happened. Don't do this.
Thus, my advice to you is: make stuff happen in your story. This is a little market-dependent. Our market likes happening stuff. Your results may vary with other markets.
Of course, the 'make stuff happen' mantra works in other aspects of a writing career. Write stories! Write novels! Submit to editors! Publish! Make a website! Build your brand! And on, and on...
Good luck making all kinds of stuff happen!
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